Example?!?!

  • Sunday, January 20, 2013
  • By Gunawan Probo Swandono
  • 0 Comments


Time after working on the first iPod prototype, Apple engineers showed their work to Steve Jobs to review. Steve inspected it for a while and then rejected it because it was too big.

Engineers argued that they had to do the impossible when creating this prototype and that there was no way to make it smaller.

Steve thought for a moment, grabbed the prototype, headed toward an aquarium and dropped it inside. When it hit bottom, air bubbles emerged. "Those are air bubbles. That means there's space in there. Make it smaller." said Steve.

Creative?!?!

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